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Stone Island x Zanotta ‘Metamorfosi’ Sacco Chair

Anche Stone Island celebra il Salone del Mobile e la Design Week di Milano lanciando una collaborazione con Zanotta, una delle più note firme a livello internazione tra le case italiane di design, dal 1954. Il risultato della joint venture è una perfetta fusione tra i due brand che si realizza nel progetto ‘Metamorfosi’, basato su una versione speciale dell’originale ‘Sacco Chair’ lanciata nel 1968 da Pietro Gatti, Franco Teodoro e Cesare Paolini.

To celebrate design week in Zona Tortona, against the post-industrial backdrop of Stone Island’s Milan showroom at 54 Via Savona, two great Italian firms measure themselves, literally fusing together in a project whose raison d’être is change: the ability of iconic products to adapt to a world that increasingly changes at a rate we are unable to control.

L’autentica poltrona-sacco di Zanotta viene così rivestita con i materiali ultra-tecnici e innovativi che caratterizzano i vari prodotti Stone Island, come la “Pure Metal Shell” jacket, l’“Hand Painted Camouflage” e altro ancora.
Il progetto collaborativo viene lanciato oggi presso lo Showroom di Stone Island in Zona Tortona a Milano e sarà esposto fino al prossimo lunedì 19 Aprile.

Altre informazioni e uno sguardo più dettagliato alla ‘Metamorfosi’ Sacco Chair cliccando su ‘more’.

14 – 19 Aprile 2010
METAMORFOSI | Overlapping identities

Project by Aldo Petillo with Andrea Dichiara
Showroom STONE ISLAND
Via Savona 54 – Milano

Stone Island x Zanotta ‘Metamorfosi’ Sacco Chair

To celebrate design week in Zona Tortona, against the post-industrial backdrop of Stone Island’s Milan showroom at 54 Via Savona, two great Italian firms measure themselves, literally fusing together in a project whose raison d’être is change: the ability of iconic products to adapt to a world that increasingly changes at a rate we are unable to control.

Commonly renowned objects have been torn from their natural habitat and placed in a new, unusual context.
Metamorphosis launches a process of critical reflection to seek new outlooks finally open to change.

Aldo Petillo, with Andrea Dichiara, has created a link between Stone Island, which has always been a lodestar in materials research for clothing, and Zanotta, a prestigious international design firm.

The metamorphosis of the celebrated Zanotta ‘Sacco’ chair, designed in 1968 by Pietro Gatti, Franco Teodoro and Cesare Paolini, becomes a body to dress and a place for dialogue.

The “Pure Metal Shell” jacket, previously exhibited in the Pompidou Centre in Paris, “Hand Painted Camouflage”, “Graphite” and other iconic garments resulting from Stone Island’s research have been turned from functional-wear into the outer skin of a new generation of products.

The pieces are unique, as dictated by the Stone Island approach, yet can be used and interpreted in many different ways, just like the original chair.

Each object is neither a Zanotta ‘Sacco’ chair, nor a Stone Island jacket, but a METAMORPH, similar to a sculpture, yet without all the difficulties of volume and perception that the sculpture presents. The seven metamorphs are designed to “mentally” interest onlookers and relate to their modes of perception.

The primary force of expression of the material with its physical properties – hardness, malleability, fluidity, reactivity to light, weight and colour -, together with the bean bag chair’s overall capacity to create form independently, as if the intervention of the person using it were secondary to the level of comfort it provides on sitting.

Aldo Petillo’s studio has always focused on projects that go beyond the mere design of an attractive shape. The design is always the result of a multidisciplinary approach that includes everything from Strategic design and continuous research into materials, finishes and colours, to experimentation with unusual technologies. Together with Andrea Dichiara, this time the goal was to create a fusion of tradition and innovation, form and function in order to obtain ideas and impulses for a new approach to design.

14-19/04/010
METAMORFOSI

Overlapping identities
Project by Aldo Petillo with Andrea Dichiara

Showroom STONE ISLAND
Via Savona 54, Milano

3 total comments on this postSubmit yours
  1. Come rovinare un capolavoro.

  2. Bellissimo lavoro, una mostra stupenda progettata oltretutto da un caro amico di Ettore Sottsass, mi congratulo con i progettisti!

  3. Proprio un bel lavoro,complimenti!

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